Working Student – Customer Journey & Self-Service Automation Experience (m/f/d)

Personio's intelligent HR platform helps small and medium-sized organizations unlock the power of people by making complicated, time-consuming tasks simple and efficient. Our team of 1,500 Personios is building user-friendly products that delight our 15,000+ customers and their 1.5 million employees. Ready to make an impact from day one?

Join our Customer Journey & Self-Service Automation team and play an active role in helping Personio's customers activate, adopt, and succeed with our HR platform. You'll get hands-on experience building the automated experiences that help thousands of HR teams across Europe get more value from our product with less friction.

This role requires office attendance in Munich.

Our team designs and builds automated customer journeys — email lifecycle campaigns, in product guidance, and behavior-triggered interventions — that help customers, particularly our small and medium accounts, activate faster, adopt more of the product, and avoid unnecessary support escalations. As a Working Student, you'll support the team in executing this work day to day: building campaigns, analyzing customer behavior data, and helping turn friction points into automated interventions, working from specs and priorities set by senior team members.

Role Responsibilities: What You'll Do

• Build automated campaigns across email (HubSpot) and in-app (Amplitude) channels, based on specs and designs from a senior team member
• Execute scaled, one-to-many programs that support product activation and adoption for smaller customers
• Build interventions — in-app guidance, proactive emails, contextual help — that reduce support tickets caused by known friction points
• Set up tracking and automated follow-ups for engagement signals (e.g. webinar attendance, on-demand video views)
• Analyze customer behavior data (Amplitude, HubSpot, CRM) to surface drop-offs, adoption patterns, and friction points, and write these up as clear observations
• Build and maintain customer segments (behavior, size, lifecycle stage) based on team-defined criteria
• Monitor the performance of campaigns you build, and support A/B test design and execution
• Contribute data pulls and draft write-ups for self-service performance reporting
  
  

Role Requirements: What You Need to Succeed

• Currently enrolled in a Bachelor's or Master's program, ideally in a related field (Business, Marketing, Data, or similar), with the ability to work part-time alongside your studies
• Strong interest in Customer Success, Customer Experience, or lifecycle marketing within SaaS
• Comfortable working with data and eager to learn tools like Amplitude and HubSpot (prior exposure is a plus, not a requirement)
• Detail-oriented, with strong written communication skills
• Able to work independently on well-defined tasks and know when to flag questions or blockers
  
  

Why Personio

Personio is an equal opportunities employer, committed to building an integrative culture where everyone feels welcomed and supported. We embrace uniqueness and understand that our diverse, values-driven culture makes us stronger. We are proud to have an inclusive workplace environment that will foster your development no matter your gender, civil status, family status, sexual orientation, religion, age, disability, education level, or race.

At Personio, we value in-person collaboration while also offering flexibility. This role is office-based, with certain days required in your contracted office location (to be agreed with your team lead).

Aside from our people, culture, and mission, check out some of the other benefits that make Personio a great place to work:

• Choose a subsidy for public transportation or a gym membership
• No matter where you are in your life right now –after a gap year or during your studies – we offer both mandatory and voluntary internship opportunities
• Enjoy a buzzy, open office spaces with coffee, drinks, snacks, and fresh fruit in every central location
  
  

But we even go beyond of that - we want to guarantee your continuous growth:

• Continuous feedback and acknowledgement with your manager in weekly 1:1s
• Build connections through our strong internal student network and regular meet-ups with colleagues from different departments
• Join our in-house knowledge-sharing sessions, internal buddy program, and work productively with the latest hardware and tools
  
  

Salary:

• Working Students: 20 hours per week; Bachelor 16€ per hour, Masters 17€ per hour
  
  

Get a sneak peek of your potential upcoming workplace on our Instagram or TikTok @inside.personio