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WerkstudentIn Social Media / Content Marketing(m/f/d)

RAKETENSTART6 hours agoWorking Student
RemoteEnglish requiredGerman requiredMarketingSocial Media

Required skills

CapCutAI ToolsAdobe Premiere ProLinkedInContent CalendarTikTokReelsShortsInstagramDaVinci Resolve

Job description

RAKETENSTART posted this role. Below, we break down what it means for a working student in Cologne: your weekly hours, take-home pay and visa limits. You can also open ChatGPT or Claude with a ready-made prompt to tailor your CV, check your fit, draft a cover letter or prep for the interview.

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Description provided by RAKETENSTART

Working Student: Social Media & Video Content (m/f/d)


Remote · approx. 20h/week · start immediately


About us

With RAKETENSTART we are supporting the next generation of entrepreneurs by building the leading digital operating system for founders and small businesses in Germany: from incorporating a GmbH to online notarization to everything that comes after. What used to take weeks and cost a fortune at a law firm, we make fast, transparent, and affordable.


We grow through trust and education, not ad spend alone. Video is how we reach the next generation of founders on LinkedIn, TikTok, and Instagram. You will turn raw footage into content that people actually stop for.


This is not a role for someone who wants to coast. We are looking for a high performer who keeps every project in view, has a real eye for what makes content work, moves with precision, and wants to take on responsibility fast.


What you will do


You own the video pipeline, from raw material to published post:

  • Cut and edit raw footage (a lot of it from our founder) into sharp reels and shorts for LinkedIn, TikTok, and Instagram
  • Craft strong hooks, captions, subtitles, and clean sound and pacing that hold attention in the first three seconds
  • Bring your own ideas: propose formats, angles, and hooks, spot trends early, and turn them into content instead of just executing briefs
  • Keep the content calendar moving so we post consistently, not in bursts
  • Use AI tools to speed up editing, repurposing, and variation, then apply your own taste on top
  • Watch what performs and feed that back into the next round

  • Important: we do not want a pair of hands that just cuts what it is told. We want someone with taste and ideas who makes our content sharper every week.


    What you bring


    • You are a high performer: you set a high bar for yourself and deliver, without being chased
    • You have a real eye for video: pacing, hooks, and what makes someone stop scrolling
    • You are fluent in editing tools (CapCut, Premiere, DaVinci, or similar) and fast at turning raw material into finished cuts
    • You bring your own ideas and formats, and you follow what is working on short-form platforms right now
    • You keep everything in view and let nothing slip, even with several projects in parallel
    • You want to take on real responsibility fast and grow into more
    • You are curious about AI and comfortable using AI tools in your workflow, or eager to learn fast
    • You are comfortable creating in German for a German audience; solid English for the team


    What you get


    • Full remote flexibility: you decide when and where you work
    • Real creative ownership from day one, not just executing someone else's storyboard
    • The chance to shape the content engine of a fast-growing legal tech brand
    • Hands-on experience at the intersection of content, personal brand, and applied AI
    • A small team, short paths, and fast decisions
    • Fair working-student compensation


    How to apply


    Send us a short, informal note on why you fit and when you can start, plus a few examples of cuts or content you have made. We care far more about your reel than your CV. Bonus points if you tell us how you already use AI in your workflow.


    To: [email protected]


    Working student essentials

    What this Marketing working student role in Cologne means for you: the weekly-hours rules, the social-contribution perks, and what international students should check before applying.

    Weekly hours

    Working students may work up to 20 hours a week during the semester and full-time during the breaks. Staying within this keeps your student status and the Werkstudent benefits.

    Working student rules

    Social contributions

    Under the Werkstudentenprivileg you're exempt from health, care and unemployment insurance contributions — only pension insurance applies. That leaves more net pay than a regular job.

    Check your insurance

    International students

    Non-EU students can work 140 full or 280 half days per year (raised from 120/240 in March 2024). A working student contract usually fits within this — confirm the exact limits printed on your residence permit.

    Studying in Germany

    Frequently asked questions

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