Working Student Global Consumer & Market Insights (all genders)

Your Tasks

As a Working Student in the Global Consumer & Market Insights team, you will be an integral part of a global function that helps shape business decisions through consumer understanding, data, and insights.

You will support key strategic initiatives across consumer research, insight activation, knowledge management, and AI-powered ways of working.

• Coordinate and improve the Beiersdorf Consumer Academy and the internal insights platform.
• Support a global Category Usage & Attitude study through workshops, data synthesis, insight generation, and actionable recommendations.
• Use Copilot and other AI tools to scale consumer insights and advance AI-enabled ways of working.
• Improve project and knowledge management tools through data insights, user adoption, and efficient research processes.
• Conduct desk research and meta-analyses to identify trends, consumer needs, and business opportunities.
• Support ad hoc projects and daily activities while building expertise in consumer insights, market research, data storytelling, brand health, and AI.
• Collaborate with international stakeholders, take ownership from day one, and contribute to projects with visible business impact.

Your Profile

• Enrollment in a full-time Bachelor's or Master's degree program.
• Curiosity, proactivity, digital affinity, and enthusiasm for understanding consumers and translating data into business action.
• A proactive mindset, strong ownership, and eagerness to learn and grow through close collaboration and coaching by experienced Consumer & Market Insights professionals.
• Ability to work independently and collaborate effectively in a diverse, international team.
• Strong communication skills and excellent written and spoken English.
• Passion for consumer understanding, storytelling, and consumer-centric thinking.
• Strong analytical and problem-solving skills with the ability to turn complex information into clear insights and recommendations.
• High digital affinity and confidence using AI-powered tools; experience with prompts, agents, automations, Microsoft Copilot, or other AI ecosystems is an advantage.
• Proficiency in Microsoft Office, particularly PowerPoint, Excel, Teams, and Outlook.
• Initial experience in market research, data analytics, marketing, consulting, or a related field is an advantage.
• You are available immediately.
• Some of the work must be done on-site in line with the company regulations.

At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.

Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.

Additional Information

If you have any questions, please check our application FAQs first. If your question is not answered there, feel free to contact our Talent Acquisition Expert Christina via Students_RC@Beiersdorf.