Working Student Marketing Campaign and Reporting (m/f/d)

Join our Marketing Division in Munich (Germany) at the earliest possible date. You will support our marketing campaign managers by helping to plan, orchestrate and execute a variety of B2B campaigns. In doing so, you will help our tech-savvy B2B audience, who rely on our test-and-measurement solutions, discover, evaluate and adopt our products. As a member of the Test & Measurement Division’s marketing team, you will participate in the creative process, from idea generation to final reporting.

Your tasks

• Campaign planning & orchestration Assist marketing managers in drafting multichannel plans, preparing briefings, building timelines and presentations
• Campaign & Content Creation Support Support in planning, creating and maintaining website pages, content and campaign assets. Assist with the webinar advertising process, including aligning landing pages and checking schedules.
• Execution in the marketing stack Adapt creative content and provide support in setting up campaigns using marketing automation and social media scheduling tools, as well as manage social media channels.
• Reporting and Analytics Get support in creating reports and learn how to interpret data dashboards to optimize campaigns.
• Cross functional collaboration Work closely with copywriters, campaign marketers and content strategists to ensure consistent messaging and branding.
  
  

Your Qualifications

• Enrolled student in Economics, Marketing or business administration, Communications, Data Science or equivalent
• Strong interest in deep-tech/ B2B environment & for online marketing tools and channels
• Creative mindset and confidence to contribute and test your ideas with us
• Rudimentary or ideally proficient graphics knowledge
• Proficient with social media scheduling tools (e.g., Sprout Social, Sprinkler, …)
• Comfortable extracting and visualizing data in Google Analytics or similar.
• Excellent written communication – capable of drafting technical copy and internal briefings
• Advanced MS office tool skills, especially Excel & PowerPoint; familiar with Teams and Miro for collaboration
• Nice to have basic SEO/SEM knowledge, CMS experience; hands on experience with a marketing automation platform (e.g., HubSpot, Marketo)
• Very good command of written and spoken German and English
  
  

Interested?

We are looking forward to receiving your application! The best way to apply is online using the reference number. If you have any questions, please feel free to contact your recruiting contact at any time.

You must be properly enrolled for the duration of your employment. You can work up to 20 hours per week during the lecture period. Mobile working is possible - but your main place of work is Munich.

We place great importance on equal opportunities. We look forward to receiving your application regardless of gender, nationality, ethnic and social origin, religion, ideology, disability, age as well as sexual orientation and identity.

Reference number 16436

Recruiting contact Verena Kral

At Rohde & Schwarz, we develop and produce solutions in the fields of Test & Measurement, Technology Systems, and Networks & Cybersecurity – driven by the vision of a safer and connected world. From software to final production, our more than 15,000 employees create products and systems that set global standards and enable technological sovereignty for industrial, regulatory, and government customers worldwide. Our headquarters, located in the heart of Munich, also serves as our main development site.

Our offer

• Opportunities to work from home
• Flexible working hour models
• Attractive compensation
• Training & continuing education
• Parking spaces
• Occupational pension scheme
• Privately owned company
• Health care
• 30 days of vacation
• Company doctor
• Family services
• Promoting innovation
• Marriage and birth benefit
• Long-term & attractive work environment
• Special payments