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Internship Sports Marketing Operations

PUMA Group17 hours agoInternship
On-siteEnglish requiredGerman requiredMarketingBrand Marketing

Required skills

Microsoft Office

Job description

PUMA Group posted this role. Below, we break down what it means for a working student in Herzogenaurach: your weekly hours, take-home pay and visa limits. You can also open ChatGPT or Claude with a ready-made prompt to tailor your CV, check your fit, draft a cover letter or prep for the interview.

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Description provided by PUMA Group

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.

YOUR MISSION:

  • Unterstützung des Sports Marketing-Teams im operativen Tagesgeschäft
  • Servicing der PUMA-Vertragspartner im Bereich Clubs und Spieler/-innen (Fußball-, Handball- und Basketball) in Central Europe
  • Bearbeitung von Sponsoring-Anfragen
  • Unterstützende Rolle im Sports Marketing-Team zur Prozessoptimierung und Potentialanalyse
  • Eigenständige Bearbeitung von Teil-Projekten zur kontinuierlichen Weiterentwicklung der Servicequalität
  • Abteilungsübergreifende Schnittstelle, v.a. zur Betreuung von Merchandising- und Aktivierungs-Projekten.

YOUR TALENT:

  • Immatrikulierte/r Student/in in relevanten Studiengängen wie Sportmanagement, Betriebswirtschaftslehre, International Business o.ä.
  • Erste Erfahrungen im Sports Marketing
  • Leidenschaft für Sport, insbesondere Fußball, Handball und Basketball
  • Gute MS-Office-Kenntnisse
  • Sehr gute Englischkenntnisse; Deutschkenntnisse sind Voraussetzung
  • Hohes Engagement, Belastbarkeit, Organisationstalent und Flexibilität
  • Startdatum: 01.09.2026; Dauer: 6 Monate.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

Working student essentials

What this Marketing internship in Herzogenaurach means for you: the pay rules, the social contributions, and what international students should check before applying.

Weekly hours

Internships have no 20-hour cap, but a voluntary internship longer than three months generally has to pay at least the German minimum wage. Mandatory internships in your study programme are exempt.

Working student rules

Social contributions

Mandatory internships are largely exempt from social contributions. Voluntary internships are treated like regular employment once they run long enough, so contributions usually apply.

Check your insurance

International students

Non-EU students can work 140 full or 280 half days per year (raised from 120/240 in March 2024). A working student contract usually fits within this — confirm the exact limits printed on your residence permit.

Studying in Germany

Frequently asked questions

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