Internship Advocacy Management

About This Position What You´ll Do

• Support the development and execution of Brand Advocacy strategies for leading Henkel Consumer Brands in Germany
• Coordinate influencer marketing campaigns from briefing and creator selection to reporting and evaluation
• Identify, screen and engage relevant influencers, creators and brand advocates across different social platforms
• Support community management activities and help foster authentic consumer engagement around our brands
• Monitor social media trends, emerging platforms and cultural conversations to identify new advocacy opportunities
• Analyze campaign performance and derive actionable insights using social listening and reporting tools
• Collaborate closely with internal teams including Brand Marketing, Media, PR, Consumer Service and E-commerce
• Support the planning and execution of advocacy events, creator activations and brand experiences
• Help manage agency relationships and ensure smooth project coordination across stakeholders
• Contribute to the continuous development of Henkel's Advocacy & Community Management approach

What makes you a good fit

• Student currently enrolled in Business Administration, Marketing, Communication, Media Studies or a related field
• First experience with social media, influencer marketing, community management or digital marketing is a plus
• Strong written and verbal communication skills in German and English
• Good knowledge of Microsoft Office, especially PowerPoint and Excel
• Analytical mindset with the ability to translate data into insights and recommendations
• Strong passion for social media, influencer marketing, consumer engagement and digital communication
• Curious about consumer trends, online communities and cultural developments
• Excellent organizational skills and ability to manage multiple tasks simultaneously
• Proactive, self-driven and eager to take ownership of projects
• Comfortable working in a dynamic, fast-paced and cross-functional environment
• Availability for a full-time internship at our headquarters in Düsseldorf, starting January 2027 for a duration of six months, ideally

Some perks of joining Henkel

• Diverse national and international growth opportunities
• Globally wellbeing standards with health and preventive care programs
• Attractive Remuneration
• Flexible working hours and hybrid work model
• Global Experience
• Interns Community

We offer you an attractive salary between €1.050-2.270 gross per month. The exact amount of the remuneration depends on the desired duration, the type of internship (voluntary or mandatory) and existing degrees.

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, generations and disabilities. If there are any specific accommodations or adjustments you require for the interview process or your on-site appointment, please inform us, and we'll do our best to accommodate your requests.

Note: The email address you provide during the application process may also be used in later stages (e.g. for contract execution via digital tools). Please ensure that only you have access to this mailbox and that you can securely receive confidential information through it.