Working Student (M/F/D) - CRM & Marketing Automation

Role SummaryUp to 20 hours per week (minimum six-month commitment)

We are looking for a tech-savvy, creative, and data-driven student to join our CRM team. In this role, you won’t just be a helper — you will be an architect of our customer journeys. From the first creative spark of an email to the final data analysis of a push notification, you will be involved in the end-to-end execution of our digital marketing strategy.

Your Core Responsibilities

Campaign Planning & Execution

• End-to-End Management & Compliance: Build and manage email, push, and in-app campaigns while ensuring all assets pass legal approval.
• Creative & Audience Strategy: Design brand-aligned templates and define precise segments for targeted messaging.
• Automation & Testing: Set up lifecycle journeys and run A/B tests to optimize performance.
  
  

Technical, Operations & Engagement

• Asset & Promotion Management: Create landing pages and manage promo codes, raffles, and giveaways.
• Cross-Functional Collaboration: Partner with Design, Product, and Web teams to ensure seamless execution.
  
  

Analytics & Insights

• Reporting: Track and report key KPIs by consolidating data from different tools.
• Data Synthesis: Analyze campaign performance and customer behavior.
• Competitive Intelligence: Monitor competitor activities and industry benchmarks.
  
  

Qualifications

• Education & Enrollment: Currently enrolled in a Bachelor’s or Master’s degree (Marketing, Business, or related). Must be registered at a German university during the employment period.
• Availability: Up to 20 hours per week for a minimum of six months.
• CRM Experience: Ideally first experience with CRM platforms such as Braze, Salesforce, or HubSpot.
• Analytical Skills: Understanding of lifecycle marketing, segmentation, and KPI tracking.
• Language & Mindset: Native-level German and fluent English with a proactive, detail-oriented mindset.
  
  

Our Culture at FLOYT

• We make every day count. Exciting projects and growth opportunities await you.
• We are brave and stay curious. We learn fast, decide quickly, and see setbacks as opportunities.
• We act as owners. You'll have the space and trust to shape the mobility of tomorrow.
• Flexible Working. Hybrid model with office presence at least twice per week in Cologne.
• Numerous other benefits.
  
  

Ready for this ride?As English is our main corporate language, please submit your CV and supporting documents in English.

Submit your CV along with a brief message about why you're interested in joining us.

We look forward to hearing from you!